Two fighters in the ring
Two fighters in the ring
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DirecTV Glow

DIRECTV FOR BUSINESS

Show 2026 UFC Fights at Your Business

Pair your DIRECTV package with a Joe Hand Promotions license to broadcast every UFC Numbered Event and Fight Night alongside your favorite DIRECTV sports, live TV, and entertainment.

  • Apr 18 – UFC Fight Night: Burns vs. Malott
  • Apr 25 – UFC Fight Night: Brady vs. Buckley
  • May 2 – UFC Fight Night: Maddalena vs. Prates

See all upcoming events

Order DIRECTV today

Why choose DIRECTV FOR BUSINESS?

Don’t let your bar or restaurant become just another place down the block. Set your establishment apart by bringing electrifying combat-sports entertainment to every screen. But the fights are just the tip of the iceberg—beyond the punches, matches, and games from your customers’ favorite leagues, you’ll experience the following benefits:

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Unmatched Support

Whether you need entertainment for your bar or a corporate office, DIRECTV FOR BUSINESS has a solution.

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Exclusive Perks

Get an all-access pass to quality entertainment, digital advertising resources, and more!

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A Trusted Choice for Sports

94% of bars & restaurants that subscribe to one or more DIRECTV premium sports channels agree that it has been a good decision for their business.

Based on a June 2025 national survey of 300 Bars & Restaurants.

UFC for Business: Powered by DIRECTV Reliability

Bring the action to your screens and let fans experience fights, live TV, sports, and streaming favorites. Deliver nonstop entertainment that keeps the crowds coming back to your bar, restaurant, or venue with a public viewing package.

Add a Joe Hand Promotions license to bring UFC events to your screens.

Satellite

COMMERCIAL BASIC PLUS

$
39.99/mo

Plus tax & fees w/ 24-mo. agmt.* Price subject to change.

See offer details
  • 45+ Channels

  • Plus get up to 4 HD Receivers included.

    Cost for each additional receiver: HD $99.

  • First TV Access Fee included for 24 months

    $15/mo. for each receiver OR $250/mo. flat TV Access Fee for 17+ receivers.

Satellite

BUSINESS SELECT PACK

$
69.99/mo

Plus tax & fees w/ 24-mo. agmt. after Auto Bill Pay discount.* Price subject to change.

See offer details
  • 95+ Channels

  • Plus get up to 4 HD Receivers included

    Cost for each additional receiver: HD $99.

  • First TV Access Fee included for 24 months

    $15/mo. for each receiver OR $250/mo. flat TV Access Fee for 17+ receivers

Satellite

COMMERCIAL ENTERTAINMENT PACK

$
94.99/mo

Plus tax & fees for 12 mos. w/ 24-mo. agmt. after Auto Bill Pay discount.* $104.99/mo. after 12-mo. discount (subject to change).

See offer details
  • 105+ Channels

  • Plus get up to 4 HD Receivers included

    Cost for each additional receiver: HD $99.

  • ESPN & ESPN2 Included

  • Thursday Night Football included at no additional cost on channel 9550

  • First TV Access Fee included for 24 months

    $15/mo. for each receiver OR $250/mo. flat TV Access Fee for 17+ receivers

  • PICK ONE--INCLUDED FOR 24 MONTHS MUSIC CHOICE Premium1, ACC Network2, or SEC Network3

Satellite

COMMERCIAL XTRA PACK

$
124.99/mo.

Plus tax & fees for 12 mos. w/ 24-mo. agmt. after Auto Bill Pay discount.* $184.99/mo. after 12-mo. discount (subject to change).

See offer details
  • 185+ Channels

  • The Best Sports Value

  • Plus Regional Sports Network

  • PICK ONE--INCLUDED FOR 24 MONTHS MUSIC CHOICE Premium1, ACC Network2, or SEC Network3

  • Thursday Night Football included at no additional cost on channel 9550

  • First TV Access Fee included for 24 months

    $15/mo. for each receiver OR $250/mo. flat TV Access Fee for 17+ receivers

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Next UFC fight

UFC 328: Chimaev vs. Strickland.

May 9 - Newark, NJ.

See all upcoming events

The Right Experience for Your Business

Keep guests and staff entertained with fights, movies, live TV, and sports in waiting rooms, lobbies, and break rooms. Whether it’s a championship bout in your lobby or premium entertainment through our private viewing packages in a suite, DIRECTV delivers nonstop action across your entire facility.

COMMERCIAL BASIC PLUS

Streaming

$
39.99/mo*

plus taxes & fees for 12-mos. w/ 24-mo. agmt. (Price subject to change).

See details
  • 45+ Channels

  • Local channels included, where available

  • Up to 2 devices included at no additional charge

  • 100+ additional niche channels included at no extra cost

  • BONUS! First TV Access Fee on us for 24 months.

BUSINESS SELECT™ PACK

Streaming

$
69.99/mo*

plus taxes & fees for 12-mos. w/ 24-mo. agmt. (Price subject to change).

See details
  • 95+ Channels

  • Local channels included, where available

  • Up to 2 devices included at no additional charge

  • 100+ additional niche channels included at no extra cost

  • BONUS! First TV Access Fee on us for 24 months.

BUSINESS ENTERTAINMENT™ PACK

Streaming

$
89.99/mo*

plus taxes & fees for 12-mos. w/ 24-mo. agmt. (Price subject to change).

See details
  • 105+ Channels

  • Local channels included, where available

  • Up to 2 devices included at no additional charge

  • 100+ additional niche channels included at no extra cost

  • BONUS! First TV Access Fee on us for 24 months.

  • PLUS! Includes ESPN, MLS, Apple Friday Night Baseball, F1, and more.

BUSINESS XTRA PACK

Streaming

$
119.99/mo*

plus taxes & fees for 12-mos. w/ 24-mo. agmt. (Price subject to change).

See details
  • 150+ Channels

  • Local channels included, where available

  • Up to 2 devices included at no additional charge

  • 100+ additional niche channels included at no extra cost

  • BONUS! First TV Access Fee on us for 24 months.

  • PLUS! Includes ESPN, MLS, Apple Friday Night Baseball, F1, and more.

Happy couple talks as they watch UFC fight inside a bar
Happy couple talks as they watch UFC fight inside a bar

Why Businesses Show UFC Fights

Hosting UFC Fight Night at your bar or restaurant is a great way to attract fans looking for where to watch UFC. With DIRECTV FOR BUSINESS and Joe Hand Promotions, you can show UFC fights live throughout the year and turn every fight night into a high-energy event for your customers.

Each UFC event features hours of action, starting with early prelims, then prelims, and ending with the main card. Fans gather to watch UFC as top fighters from the men’s and women’s divisions compete in some of the sport’s most exciting matchups.

Throughout the year, businesses can show UFC events, including major fight cards and UFC Fight Nights featuring top contenders and rising stars. Big matchups—like the anticipated UFC at the White House on June 14, 2026, expected to feature Ilia Topuria vs. Justin Gaethje—create the perfect opportunity to bring in crowds and show UFC fights live at your business.

Business owner puts UFC fight on TV inside his bar
Business owner puts UFC fight on TV inside his bar

How to Show UFC Fights at Your Bar, Restaurant, or Business

Bringing UFC action to your screens is simple. Follow these steps to turn every event into a reason for fans to visit your venue.

  1. Choose DIRECTV FOR BUSINESS. Start with a DIRECTV commercial package that fits your space. You’ll get the live TV and sports channels needed to keep customers engaged all day, providing the perfect foundation for fight night.
  2. Order Your UFC License via Joe Hand Promotions. To legally show UFC Pay-Per-View (Numbered) events, you must contact Joe Hand Promotions at 855-977-9247. They will authorize your DIRECTV receivers to unlock the broadcast and provide the necessary commercial licensing for your venue.
  3. Start Showing UFC Events. Once authorized, you’re ready to broadcast everything from global Fight Nights to the biggest title bouts. Create an electric atmosphere with 99% signal reliability‡‡ that keeps fans coming back for every card. 

‡‡Based on Nationwide Study of representative cities.

Beyond UFC: more sports for your business

Choosing DIRECTV FOR BUSINESS is a slam dunk, or a home run, or an open-ice hit—whichever your clientele and employees prefer. With comprehensive pro sports packages for the NBA, MLB, and NHL, and ESPN+ providing even more action, the game is (almost) always on.

NBA League Pass
NBA League Pass®

Show up to 950 NBA games with up to 40 out-of-market matchups every week. Includes NBA TV for 24/7 league coverage, HD broadcasts, and tools designed to keep the action on your screens all season long.

mlb extra innings
MLB EXTRA INNINGS®

Bring the excitement of baseball to your screens with 2,000+ MLB games and up to 90 out-of-market games weekly. Most games are available in HD, with Game Mix so you can show multiple games at once.

nhl center ice
NHL® CENTER ICE®

Catch up to 1,155 NHL games with up to 40 games every week during the regular season. Enjoy dual home and away broadcasts, plus the NHL Network for around-the-clock hockey coverage.

Frequently asked questions about UFC on DIRECTV FOR BUSINESS

Where can I watch UFC?

You can broadcast every UFC event—including Numbered Events and UFC Fight Nights—through your DIRECTV FOR BUSINESS equipment. While residential viewers may use streaming platforms, businesses must use Joe Hand Promotions to ensure they have the proper commercial licensing to show PPV fights in public spaces.

What is the UFC pay-per-view cost on DIRECTV?

In 2026, the UFC moved away from the traditional Pay-Per-View model for home viewers, but the rules for businesses remain the same. To legally show these events in a public space, you must order through Joe Hand Promotions at 855-977-9247.

Commercial pricing is based on your Fire Code Occupancy (your venue's legal capacity) rather than a flat residential fee. For the best value, ask about the UFC Business Bundle, which includes all Numbered Events and Fight Nights at a single, consistent monthly price.

Can I watch UFC Fight Night on DIRECTV FOR BUSINESS?

Yes. Starting in 2026, UFC Fight Nights and numbered UFC Pay-Per-View (PPV) events for business must be ordered through Joe Hand Promotions at 855-977-9247. By subscribing to this commercial offer, you can receive the fights directly on your DIRECTV receivers (typically on Channel 9539). This allows you to broadcast every Fight Night with 99% signal reliability‡‡, ensuring a high-definition, buffer-free experience that keeps your fans engaged from the first prelim to the main event.

‡‡Based on Nationwide Study of representative cities.

How can I order UFC on DIRECTV FOR BUSINESS?

To get set up for the 2026 season:

  • New Customers: Call 1.833.951.1626 to start a new business account.
  • To Activate PPV Fights: By ordering through Joe Hand Promotions, your DIRECTV receivers are automatically authorized to broadcast the action, ensuring you have the legal commercial rights and the most reliable signal in the industry.

How do I handle licensing and commercial rights?

To legally show UFC in a bar, restaurant, or lounge, you must order through Joe Hand Promotions.

Where can I find the schedule for UFC fights & events?

You can find the updated 2026 schedule at UFC.com/events.

What channel is UFC on DIRECTV?

For DIRECTV FOR BUSINESS, UFC events are broadcast on dedicated commercial channels. Fight Nights and numbered PPV Fight Nights are ordered through Joe Hand Promotions.

Pro Tip: Always check your specific event confirmation from Joe Hand, as channel assignments can occasionally shift for mega-cards.