Beauty service owners want their clients to feel and look great after every visit. Whether it’s a luxury spa treatment or a weekly haircut, each interaction is meaningful. However, offering exceptional service isn’t enough. Your clients need to be pampered throughout the entirety of their visit. While you treat clients and while they wait, a DIRECTV for BUSINESS package can stimulate and occupy their minds, improving their overall experience and contributing to repeat visits.
Let’s break down how DIRECTV for BUSINESS can help you increase your clientele.
Best practices for growing your clientele
Growing your clientele can be challenging; however, there are some tried and true ways to do so. Here are some top tips for increasing your clientele with DIRECTV for BUSINESS.
Build loyalty with your clients
It’s important that your guests have a 5-star experience each time they enter your shop. In fact, 80% of customers say they would rather do business with a competitor after more than one bad experience. So, staying consistent with your customer service should be top of mind in order to build customer loyalty.
DIRECTV for BUSINESS has the programming you need to keep all of your clients entertained while they wait or receive service. From local programming and celebrity news to nightlife and music–guests are sure to find something they enjoy. By providing all the best in entertainment, you’ll increase customer loyalty with your clients with each visit.
Retain talented stylists
The beauty industry is notorious for its workforce constantly moving in and out. On average, the employment life span within a business is approximately 3 to 5 years. However, in the beauty industry that employment lifespan is cut down to 6-months for one-third of employees.
That said, it’s obvious why attracting and retaining top talent is a huge plus for your business. Not only does it show that your shop is the place to be, it also shows that you invest in your employees. One sure way to attract and retain top talent is to create an atmosphere that promotes productivity and creativity. With popular shows on every TV with DIRECTV for BUSINESS, you’ll do just that for your employees.
Keep track of trends
In light of wider societal and technological shifts, such as smart mirrors becoming more common, the beauty market must adjust accordingly. And it can be challenging to keep track of those updates, especially if you’re focused on pleasing your clients and caring for employees.
That’s why DIRECTV for BUSINESS makes it easy to stay up to date with all that’s currently happening in the industry by showcasing the hottest celebrity news and trends. This will give you more time to focus on what matters most–your clients.
